Jack Wallace x Eli Lilly and Company
CG Sports Scores Big: Paralympic Medalist Jack Wallace Signs Major Sponsorship Deal with Eli Lilly and Company
[CG Sports Co., November 24, 2025]—CG Sports is thrilled to announce a significant new partnership for our client, two-time U.S. Paralympic medalist in Sled Hockey, Jack Wallace, who has officially joined the roster of Team USA athletes sponsored by Eli Lilly and Company (Lilly) for the Olympic and Paralympic Winter Games Milano Cortina 2026.
The sponsorship highlights Jack's commitment to both athletic excellence and community impact, aligning perfectly with Lilly's mission.
Milestones Into Meaning
As part of the collaboration, Jack will champion Lilly’s signature social impact initiative, the "Milestones into Meaning™" program. This innovative initiative translates athletic achievement into real-world change: for every medal, World Record, or Olympic/Paralympic Record achieved by Team USA, Lilly commits to donating $5,000 to U.S. nonprofit organizations dedicated to expanding general health care access and improving community well-being.
Jack Wallace’s inspirational journey, which includes finding competitive success in Sled Hockey after a boating accident and drawing inspiration from his family’s experience with health challenges, embodies the resilience and pursuit of better health that the "Milestones into Meaning" program celebrates.
"This partnership represents a monumental milestone for Jack and for CG Sports. Lilly's dedication to connecting athletic triumph with tangible community benefit through their 'Milestones into Meaning' program is truly inspiring," said Cejih Yung, Founder the CG Sports Company. "We are incredibly proud to see Jack Wallace not only represent Team USA on the world stage but also drive meaningful change through this high-profile sponsorship deal."
This landmark partnership reinforces CG Sports' success in securing major corporate sponsorship deals for our elite athlete roster, driving increased visibility and impact for both our clients and our brand