Athletes should make more posts like this

In person events, speaking gigs and appearances are making a big comeback in 2022. If you find yourself with an opportunity to be giving an appearance, here is the best type of post you can make to ensure future deals.

We call it the “closing the loop” post with our CG Sports athletes. The process is very simple.

Here it is:

  1. Share a photo, video or short clip from your event. The SOONER you can make this post, the better it will do.

  2. Tag the company, team or person(s) that invited you to speak or give the appearance. Give them a shoutout.

  3. Share what you talked about with the audience. End with a big THANK YOU to your host. This will show future hosts that you are a great guest to bring in.

  4. You can take a pic right before the event starts, or a video. You can do a follow up post or video from the stage. Or you can ask someone to take photos of you as you are speaking.

Below are a few examples from speakers we work with who get booked regularly.

Pic 1: Sarah Thomas from a recent virtual event with the company NetSuite.

Pic 2: Winter Olympian Johnny Quinn making a video selfie before going on stage.

Pic 3: Johnny Quinn with a follow up Thank You post from a recent event.


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